The short and fragmented formats that succeed on social media make decontextualisation one of the cornerstones of today’s digital culture.
During the pandemic, memes have offered a way to cope with the crisis and weave a collective narrative.
Felipe G. Gil
A democratic source of collective creativity, memes define our digital culture through transformative practices.
Emerging from the dawn of the first Internet, today dank memes can be understood as an absurd expression that condenses the spirt of our times and as an expression of fury that boycotts the marketing logic of the Internet.